Multiverse Cosmetics is the ultimate makeup brand for cosplayers, offering skin-loving products designed with customization and convenience in mind. Create looks for everyday, fantasy, or anywhere in between, and design your own unique collection - all in one place. Multiverse empowers you to be unapologetically yourself and enjoy the makeup experience you love.

BRAND DNA: Clean Minimalist, A Touch of Playfulness & Personality, Unapologetic, Slight Unconventional, Barely Eccentric.

KEY ROLE & RESPONSIBILITIES:

• Interpreted the founder’s vision and explored multiple logo directions, each with a distinct look and feel.

• Explored color palettes, typography, photography, and broader art direction to shape a cohesive and versatile brand identity.

• Designed packaging mockups to visualize how the identity translated across products.